School Photography

School Administrators: It’s All About the Changes Occurring in the School Photography Industry

This past year has been one of immense change for schools and school photography companies. Industry consolidations mean less emphasis on the photography itself, the final products and services available, which is bad news for schools, students, and parents.

Picture This: 8 Creative Ways to Display Photos

When was the last time you printed a photo? Like many of us these days, you’re probably taking pictures on your phone and viewing them the same way. But just because your method of taking pictures has evolved, that doesn’t mean you have to say goodbye to enjoying photographs displayed in your home. Whether you have school portraits or […]

The Value of Outdoor School Portraits

Traditional school photos have one major thing in common: a generic background. While using the same unchanging, nondescript background makes it easier to usher kids through the process and collate photos after the fact, it also makes your photos forgettable and uninspired. Fortunately, there’s a simple solution to this: shooting your school portraits outdoors. Why We […]

One for the Books: Tips for Developing a School Yearbook Program

We all remember the excitement at the end of the school year: class parties, no more tests, and receiving your yearbook. It was exciting to comb through each page to check out the club pictures, candid photos, and everyone’s portrait. And, of course, it was always a mad dash to pass around your yearbook to make […]

Marketing Your School: The Importance of Quality Photography

When someone visits your school’s website, how do you want them to feel? What do you want them to learn? You’re probably hoping they get a sense of your school’s personality and walk away with a good impression. So how do you accomplish this? While many elements make up a good website, there’s one thing […]

Modern School Photography: AKA School Photography 2.0

Flip through some yearbooks, and you’ll see that school photography hasn’t changed in 50 years. The old smile, click, next approach still reigns supreme. It’s not about how good the image can be, but how fast it can be shot: smile, click, next! Fortunately, change is on the horizon in the form of what we’re […]

Questions to Ask When Choosing a School Photography Company

School picture day is all about capturing students’ personalities, spirit, and growth – hundreds of times over. There’s a definite art to ensuring that every student walks away with a photo that they’ll be proud to display as a memento of their time at school and one that parents can look back on and recall […]

COVID-Friendly School Photography

During these COVID-19 times, being outdoors, wearing a mask, and practicing social distancing is the safe approach to take. The good news is, here at Freed, we’ve been COVID compliant for more than 12 years! We photograph outdoor and use long lenses that focus from a distance, so most of these practices are naturally built […]