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Dress for (Portrait) Success: What to Wear for Senior Portraits

Senior portrait day is here, and you don’t have a thing to wear! Or so you think. We promise that everything is going to be okay, and that favorite outfit you’ve worn a dozen times before is perfect for the occasion. Here’s what to know about looking your best as a senior on school picture […]

How School Admins Can Take the Stress out of School Picture Day

School picture day can be a whirlwind. There are a ton of moving parts to keep track of and coordinate, and as a school admin, it can be easy to drop the ball. Here’s how to prepare for a stress-free picture day you’ll remember for all the right reasons.

6 Tips to Plan & Style Your Summer Family Photos

Summer is a great time to book a family portrait session. The kids are off school, grandparents or college-aged kids are visiting, and the weather’s great! Now that you’ve got everyone in the one place, here’s what to know about planning for a summer family photo shoot that you’ll cherish for years to come.

How to Make the Most of Your Senior Portrait Session

Your senior year of high school is a special time that you’ll always remember. And while your traditional senior picture for the yearbook is a nice memento to have, you can also take it to the next level with a senior portrait session.

Yearbooks: The Memories That Matter, All in One Place

These past few years have seen a fascinating shift away from digital-only and back towards analog keepsakes. High-quality bound books are making a comeback against ebook editions. Fancy stationery is replacing online note-taking. And yearbooks are soaring in popularity. Here’s why students, parents, and administrators can’t get enough of school yearbooks.

Beyond Picture Day: Using School Photos in Historical Archives

Living in a time where so many of us are walking around with a camera on our phones, it’s hard to imagine when taking a picture wasn’t easy. But rewind back to the early 2000s, and the advent of digital cameras and camera phones was just beginning. Before that, of course, we relied on film […]

Tips to Make Your Graduation Celebration a Success

High school graduations are a wonderful milestone. Your teen has worked hard to graduate and now it’s time to celebrate them and their accomplishments! There’s a lot to think about when planning a graduation party, but it doesn’t have to be overwhelming. Read on for tips to make your celebration a success.

The Digital Difference: All About Digital Photos

Gone are the days of film reels and dark rooms. Today most professional shoots involve digital photography, which allows for easy sharing, resizing, and touch-ups. Here’s what to know about the Freed approach to digital photography. It’s About the Photographer, Not the Camera. Digital cameras have evolved significantly since they first came on the market. Today’s […]

5 Reasons You Don’t Want to Miss Out on Sports Portraits

The late-night practices, weekend events, Friday night games – the school sports seasons seem like a never-ending season of “go, go, go.” Still, there’s something satisfying about the sports portraits they send home towards the end. Maybe it’s the proof of our kid’s hard work, perhaps it’s the satisfaction of having a frame-worthy photo to […]

The Importance of Brochures in School Marketing

We’re living in a time where parents have more choices than ever when deciding where their children should go to school. This means that schools may have to ramp up their recruitment and marketing efforts to stand out and encourage enrollment.